U-BI
U-BI
Building Ethical Data Economies
U-BI designs the infrastructure that transforms digital participation into shared prosperity.
Aligning growth with ethics, inclusion, and sustainability.
What we do
U-BI is a global initiative advancing the fiscal and ethical foundations of a fair digital economy.
We transform personal data into a new class of shared assets — assets that generate measurable income for individuals, trusted intelligence for business, and transparent value for society.
Anchored in the UNESCO Recommendation on the Ethics of Artificial Intelligence (2021) and aligned with the UN Sustainable Development Goals, U-BI translates ethical AI principles into operational systems that redistribute opportunity, strengthen accountability, and expand shared prosperity.
By bridging technology, governance, and inclusion, we ensure that the data fuelling digital progress also drives human well-being.
Our mission is clear:
To make digital progress a public good — one that everyone can share in, trust, and benefit from.
Building a Fair Data Economy — Together
Turning data into a shared foundation for trust, prosperity, and accountability.
U-BI connects citizens, enterprises, and institutions within a single ethical data infrastructure.
By aligning individual participation, responsible innovation, and public accountability, we create a model where data generates shared value across society.
This approach rests on three pillars that together redefine how digital economies distribute opportunity and trust, creating a "Triple Win" for citizens, businesses and societies.
For Citizens — Participation with Dignity
Every day, your data powers the digital economy — it should also power your income.
U-BI gives you the tools to own, manage, secure, and earn from your data through transparent and consent-driven mechanisms.
You decide how your data is shared. We make sure the value returns to you.
For Businesses — Ethical Data, Better AI
The future of competitive advantage is ethical data.
U-BI connects businesses with high-integrity, consent-based data ecosystems that improve AI performance and ensure compliance with emerging global standards — including the EU AI Act, GDPR, and corporate ESG reporting requirements.
By sourcing ethically and transparently, companies can unlock new insights while restoring public trust in data use.
For Institutions — Governance through Innovation
U-BI supports public institutions, international agencies, and impact funds in building fair and sustainable data economies.
By embedding accountability and inclusion into digital infrastructures, we offer governments and multilateral partners a concrete path to:
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strengthen AI ethics implementation (UNESCO, OECD, EU frameworks)
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advance SDGs 8 (Decent Work), 9 (Innovation), and 10 (Reduced Inequalities)
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enable participatory data governance at scale.
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treating data as a new class of assets enables new forms of taxable revenue to support societies
Strategic Vision: Powering a Universal Basic Income
From Extraction to Participation
For decades, data has been treated as an extractive resource — fuelling digital growth but excluding the people who generate it.
U-BI envisions a transition to a participatory data economy, where the value of information circulates back to those who create it.
By converting data into a verifiable class of social and economic assets, we enable new models of income, innovation, and inclusion.
This is not redistribution — it is the redesign of value creation itself.
A Systemic Approach
U-BI’s strategic vision builds on three complementary goals:
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Economic Resilience
establishing data as a stable, citizen-driven source of income that complements work and supports creative and care economies.
Institutional Trust
embedding transparency, accountability, and consent into the infrastructures that power AI and digital markets.
Shared Prosperity
aligning ethical data monetisation with the UN Sustainable Development Goals and the UNESCO Recommendation on the Ethics of AI (2021).
The Future we are Building
U-BI is developing partnerships across policy, research, and industry to prototype this model globally -demonstrating how ethical data infrastructures can deliver measurable economic and social impact.
Our objective is to make data a public good and a common resource for prosperity, supporting citizens, businesses, and institutions in shaping a digital economy that works for everyone.
The Power of the Data Economy
Data as Currency
In this new paradigm, data takes on the role of a valuable currency, enabling us to participate in a thriving data economy.
Our personal information, preferences, and digital footprints become the foundation for a transformative financial system that benefits the individual.
Our data provides the currency for a sustainable
Universal Basic Income
Trailblazers:
Geoffrey Hinton, Godfather of AI, Google
Ray Kurzweil, Computer Scientist and Author
Robert Reich, Former US Labor Secretary of Labour